by: Aaron Starnes ![]() The SEMA Show is “the premier automotive specialty products trade event in the world.” That’s a huge claim but it’s hard to overstate the size of this show and its meaning to the automotive community. The show is closed to the public but that doesn't stop people from all walks of life with an interest in cars, motor-sports and the automotive industry from coming out and perusing the parking lots outside and sticking around to catch a glimpse of all the latest offerings from automotive vendors at the spill out at the end of the show. Due to this popularity this year will be the first year for SEMA Ignited an after show dedicated to the vehicles of SEMA and open to the public The SEMA public relations release offers these guidelines for distributing online press releases.They suggest submitting up to 60 days early. I have notice that hashtags are already in use on twitter and have been for some time. The public relations opportunities release goes on to detail how and where writers and editors can pick up copies of Exhibitor’s press releases and media kits. The form also details ways of promoting products like celebrity endorsements, demonstrations, and new/featured product demonstrations. There are also details on how to get involved with Press Conferences and scheduling an after-hours party.
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